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With more than 16 years of experience, Luca is one of the pioneers of Conversion Rate Optimization in Europe. Since 2001, he has been working internatioanlly (Italy, France, UK, New Zealand and Australia) and across multiple client sizes and industries (food, insurance, SaaS, travel, mobile, health, wellness, renewable energy, etc.).
As a digital marketing consultant, UXO/CXO expert, trainer and marketing coach, Luca runs the leading SEM agency in Italy and New Zealand, as well as launching numerous products and services in Tourism, Energy, Healthcare and IT & Hosting services.
20 years of Sales and Marketing experience, 11 of which building Digital Businesses, Federico has launched over 15 new products and services in the digital marketing, adtech, professional services, publishing and the financial services sector.
Given his experience as a lecturer at London’s Imperial College, presentations at MIT and thanks to his knowledge of traditional business management, Federico spends most of his time with boards of directors, investors and C-Level Executives describing how to use Digital to support aggressive sales goals and is currently responsible globally for GE Healthcare’s Sales and Marketing Integration Strategy.
More than 15 years of experience and certifications in internet marketing and new media, developed both at client and consulting side.Excellent strategic, organizational, managerial and analytical skills.
Entrepreneur at heart, Andrea guides senior management build tangible and realistic objectives, developed over years spent building online businesses. Continuously up to date in new internet trends, he has hands-on expertise in the Education, University, Fashion and Tourism markets.